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Company Introduction

SHANGHAI DADA ELECTRIC CO.,LTD is acknowledged as one of the most respected nationwide manufacturers and exporters of low voltage CIRCUIT BREAKER in China.

The Group, comprising 3 factories, owns a production area of 52,400m² and employs more than 500 staff. During the past 30 years, we invested abundant resources in both research and development and employee training programs. The company was ranked among new high-tech enterprises.. Our factory has taken the lead in applying IS09001 Quality Management System. Many products are certified under international certificate, such as CB, CE, CCC., SEMKO, KEMA, ASTA,ROHS.

Currently, we have manufactured and exported more than 160 products, with low voltage electrical apparatus including all kinds of Circuit Breakers, Switches, and Electrical Accessories etc.. As a result of our high quality products and outstanding customer service, we have gained a global sales network reaching South East Asia, Middle East, South America, Africa, and Europe.

Founder's Story

Mr. Jianping Zhao, General Manager of Dada Electric

Mr. Jianping Zhao, a senior engineer and the legal representative of the company, founded Dada Electric in 1983. His journey began with the development of ABB-style accessories, which quickly gained recognition and established Dada's reputation in the market.

With a vision to innovate further, Mr. Zhao led the research and development team to create the ABB-style ISOMAX Molded Case Circuit Breakers (MCCBs) with frame sizes of 125A and 160A. This endeavor took four years of dedicated effort, but the outcome was well worth it. The product was an instant success and garnered widespread acclaim from international brands.

Building on this success, Dada Electric expanded its product line to include MCCBs up to 1600A. This range became a staple in the industry, remaining popular for over three decades, solidifying Dada's position as a leader in the electrical equipment market.

Not one to rest on his laurels, Mr. Zhao continued to drive innovation at Dada Electric. He oversaw the development of new product series such as DAM3 MCCB,DAB6,DAB7

Our Team

At Dada, we take pride in our dedicated and experienced team that drives our success. With over 400 employees, our workforce is a diverse and talented group of individuals committed to excellence.

Our management team, in particular, stands out with their extensive tenure at Dada. Boasting an average of over 10 years of service each, they bring a wealth of knowledge and unwavering loyalty to the company. This long-term commitment not only ensures stability but also fosters a culture of continuous improvement and innovation.

We believe that our team's loyalty and expertise are the cornerstones of our success. Their deep understanding of our business and unwavering commitment to our goals enable us to deliver exceptional service to our clients.

Meet some of our key team members below

Mrs.Stella Zhao

Vice president

Ms. Zhao, the Vice President, holds a wealth of experience in managing enterprises after returning from Canada where she pursued her studies. She is fluent in English, showcasing her strong international background and excellent communication skills. Her adept management style and extensive experience have significantly contributed to the DADA's success.
Mrs.Vivian Zheng

Sales representative

Mrs.Zheng has been working in Dada for more than seven years. She has a long - term working experience in this company.
During these years, she has served a great number of foreign clients.
Her services for foreign clients have contributed to the company's international business development.
With such a long - term work in Dada and experience of serving foreign customers, she has excellent communication skills and a deep understanding of international business.
Mr.Joker Yang

Sales manager

Mr.Yang, has been working for DADA more than 10 years,responsible for the sales department, leads his team in consistently achieving outstanding results.
Mrs.Charlotte Weng

Head of Marketing

15-year journey with Dada has seen her spearhead successful marketing campaigns that have significantly increased our brand visibility and customer base.

Corporate Culture

Culture Philosophy：

to be people-oriented, to foster teamwork and harmony, to make common development

Quality Policy：

to reach international standards, to improve product quality, to propel constant progress, to be the best

Service Philosophy：

to serve customers more considerately and excellently

Value：

earning money is where we start but not end.

Talent Value：

A platform for ingenuity；An opportunity for hope
A post ending in profits；A mediocre performance ending with out

Advertising Message：

DADA Electrical Appliance Advertises by Quality

Chairman Quotation：

as an enterprise, earning money is where we start but not end. Standing out the business world with morality and justice on gigantic shoulders, we have no way to bring wealth to "heaven", but do have a way to society, as responsibility.

Development History

1983

2003

2004

2005

2006

2007

2015

2019

2024

1983

Zhejiang DADA was founded in 1983, in first age, we mainly produce MCCB parts and accessory. After many years technical research, DADA developed its ability to DAM1 series MCCB and CBR., and obtained many design patent also get CE,CB,S,KEMA,ASTA,ISO,CCC etc certificate.

·Land Area is 3,400 Sqm

·Build-up Area is 6,500 Sqm

2003

Shanghai DADA was founded in 2003 year. Which are mainly produce MCCB,MCB,RCBO,CBR, and its accessories with independent export right, based on low-voltage electrical export-oriented manufacturing enterprises .

2004

Jiangsu Moeller was founded in 2004 year, and have many years experience of producing RCBO and with the production of capacity:100000pcs per months.